Does a pile of paperwork indicate that a property management company is behind the times?
Technology has greatly advanced in the recent years. Times are gone when the post mail used to be the fastest means of communication; when a landline phone connection was regarded as top notch technology.
Property management technology has also not been left behind. Look around today in the property management field. What grabs your attention almost instantly? Of course, you notice less and less paper being used by property managers to fulfill their daily needs. If you are keen, you will realize that paperwork has been replaced exclusively by tablets, phones, internet resources such as websites and blogs.
Why you should get a technology upgrade in your office Three decades ago technology in property management was a plus. Few would have a sleepless night because they lacked a website. Today technology is a basic need, operating without it is synonymous to failure. Why so? Here are a few reasons why you should integrate technology in your office.
- Reaching out; as the century nears to clock its 16th year, more and more people are going mobile with their operations. From paying bills to looking for a property the internet is doing it all. If you aspire to tap into today’s market, use of technology in reaching out to potential clients is important.
- Marketing your brand; it is much easier to market a brand via a website or a blog as opposed to walking down the streets issuing brochures. Internet connectivity has penetrated the market at an impressive rate. One with a Smartphone has the whole world on their palms. By marketing property via the internet, you can reach out to more people. You can create a better impression of your services through the inclusion of videos in your marketing.
- Payment and service delivery; if you have tenants in your property, having them pay rent and request for maintenance services via the internet is easier and more efficient. This is made possible by the use of tenant portals where each tenant has a unique page and can pay rent via it or request maintenance. Remember most of your tenants may be willing to pay on time but are derailed by the means you have in place to facilitate payment.
Technology upgrades you should consider investing in 1. Create a website; many people today are using handheld devices to access websites. Build a website that is mobile friendly to reach out to more people. 2. Invest in a tenant portal; this helps you stay in contact with your clients and address their issues effectively. 3. Invest in the fast internet; slow internet undermines the progress in technology. If you take twenty minutes to send a three line email, then that is not technology. Fast internet keeps you in the game. You get lesser delayed payments, and you can reach out faster. The world is moving really fast technology wise. Success in property management will be defined by how best technology has been implemented. Get the upgrade today and enjoy efficiency in your work.